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MiscellaneousGM Has Plans for the Jeep Brand
Posted by mike on 2007/2/21 8:45:41 (1897) reads

Should the rumored sale of Chrysler Group to General Motors actually happen (I still can't believe all this is even happening), auto analysts have been mapping out a potential future for the various Chrysler Brands.

Business Week has a nice article about what they feel are GM's plans for Chrysler:

GM executives have also war-gamed specific strategies for cutting costs and streamlining operations if they do acquire Chrysler. They have picked through various product lines to determine whether two or more can be built on the same platform to trim costs and simplify purchasing. Possibilities include building the next-generation Dodge Ram pickup with the same platform as the Chevrolet Silverado and using the Jeep Wrangler platform for the Hummer H4 concept car from GM. GM executives also see an opportunity to improve Chrysler's profitability by buying parts from around the globe.

Yikes! Using Wrangler parts on a Hummer! The horror!

Check out the entire article.

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Poster Thread
indian
Posted: 2007/2/22 10:53  Updated: 2007/2/22 10:53
Just popping in
Joined: 2006/10/12
From: Southern Indiana
Posts: 8
 Re: GM Has Plans for the Jeep Brand
"Myhotwheels" - I'm wondering what point you're trying to make with all the HAHAHAs. Do you think that this is all something which is not going to happen (and is, therefore, a joke) or that you somehow find the idea of GM buying Chrysler to be humorous or do you, perhaps, suffer from some nervous afflication?

Poster Thread
myhotwheels22981
Posted: 2007/2/22 2:34  Updated: 2007/2/22 2:34
Home away from home
Joined: 2002/3/22
From:
Posts: 247
 Re: GM Has Plans for the Jeep Brand
But in all seriousness folks---A HEMI powered Vette, An LS-7 Wrangler, a Duramax powered Viper, a Cummins powered Aveo, a Hummer/Compass cross-breed THEHUMMUS!!!!

I can't wait!!!

HAAHAHAHAHAHAHAHAHAHAHAHAHAHAAHHAHAHAHHAHAHAHAHAHAHAHAHAHAHAHAHA!!!!!

Poster Thread
myhotwheels22981
Posted: 2007/2/22 2:25  Updated: 2007/2/22 2:25
Home away from home
Joined: 2002/3/22
From:
Posts: 247
 Re: GM Has Plans for the Jeep Brand
Soon,the Unification will be complete----HAHAHAHAAHAHAHAAHAHAHAHAHAAHAHAHAHAHAHAHAHAAHAHAHAHAHAHAHAHAHAHAHAAHAHAHHAHAHAHAHAHAHAHAAHAHAHAHAHHAHAAHAHAHAHAH(wheeze)HAHAHAAHAHHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHA!!

Poster Thread
jason
Posted: 2007/2/21 23:56  Updated: 2007/2/21 23:56
Just can't stay away
Joined: 2005/6/30
From: glendale,az
Posts: 93
 Re: GM Has Plans for the Jeep Brand
This is total BS....Platform sharing is a reality,BUT hopefully they are smarter not to let GM have the wrangler platform.

Poster Thread
GoNsnow
Posted: 2007/2/21 22:24  Updated: 2007/2/21 22:24
Not too shy to talk
Joined: 2005/12/15
From: NE Qe USA
Posts: 31
 Re: GM Has Plans for the Jeep Brand
As much as many people speak well of GM, I still have nightmares... I hope there's some way this doesn't happen... Please, oh please, oh please!

Poster Thread
trevorj
Posted: 2007/2/21 16:05  Updated: 2007/2/21 16:05
Just can't stay away
Joined: 2006/6/30
From: Kelowna, BC
Posts: 124
 Re: GM Has Plans for the Jeep Brand
I'm kinda terrified, kinda not.
I really don't mind the concept of Hummer and Jeep "mating." Afterall, Hummer was spun off from Jeep in the first place.
It's the thought of GM having too much input into Jeep. Although they've done a heck of a job of marketing Hummer as an offroad vehicle... even if it isn't. I wonder if they'll actually take Jeep back to its roots and respect the legend.

Poster Thread
sylvanis
Posted: 2007/2/21 22:04  Updated: 2007/2/21 22:04
Just can't stay away
Joined: 2006/1/26
From:
Posts: 116
 Re: GM Has Plans for the Jeep Brand
I agree. Too much GM input will soften the Jeep (and Brand) Although I wouldn't mind a CTIS from the H1, I would hate to see the IFS/IRS on my Jeep. I suppose I should by my 4 dr unlimited rubicon soon. Maybe I will just have to take out that home equity and find me a CJ-6.

Poster Thread
Jeepin
Posted: 2007/2/21 10:39  Updated: 2007/2/21 10:39
Home away from home
Joined: 2005/11/28
From: TX
Posts: 190
 Re: GM Has Plans for the Jeep Brand
If GM got Dodge, they should leverage their design and engineering to put a solid axle back under the front of the GM 3/4-ton and 1-ton trucks.

I have to say, the idea of an Allison-backed Cummins sounds pretty nice... but not if it's got IFS.

I still just don't see any of this (DCX spinning off the Chryco brands) actually happening though.

Poster Thread
Josephus
Posted: 2007/2/21 12:46  Updated: 2007/2/21 12:46
Home away from home
Joined: 2005/7/18
From: Pennsylvania
Posts: 265
 Re: GM Has Plans for the Jeep Brand
How about Harley-Davidson corp. and Jeep employees rallying some venture capital for the 2 All-American icons to stay true to their roots?

Poster Thread
indian
Posted: 2007/2/21 10:00  Updated: 2007/2/21 10:00
Just popping in
Joined: 2006/10/12
From: Southern Indiana
Posts: 8
 Re: GM Has Plans for the Jeep Brand
Better GM than Renault or Hyundai - that's for sure - but still a nauseating thought.

Poster Thread
RUBICON
Posted: 2007/2/21 9:51  Updated: 2007/2/21 9:51
Home away from home
Joined: 2005/7/13
From:
Posts: 377
 Re: GM Has Plans for the Jeep Brand
I wonder how much the Jeep brand and assets alone are valued at?

Probably outside the range of Jeep fans buying the brand and reforming Willys Overland motors.



To me this article makes it seem that GM would kill off the Jeep brand and use its technology to further the Hummer brand.

Poster Thread
MarkH
Posted: 2007/2/21 9:47  Updated: 2007/2/21 9:47
Home away from home
Joined: 2005/7/20
From: The Great White North
Posts: 494
 Re: GM Has Plans for the Jeep Brand
When I was whining about a better engine for the JK, this is NOT the plan I had in mind!

Though, GM does have a 3.6 L V6 engine with Variable Valve Timing that delivers 275 hp and 251 lb.-ft. of torque!

Poster Thread
JoeJeep
Posted: 2007/2/21 9:04  Updated: 2007/2/21 9:04
Just popping in
Joined: 2005/8/2
From:
Posts: 15
 Re: GM Has Plans for the Jeep Brand
Wrangler parts on a Hummer!!!!! I think i'm going to be sick.

Poster Thread
Brian_R
Posted: 2007/2/21 9:18  Updated: 2007/2/21 9:18
Quite a regular
Joined: 2005/11/28
From:
Posts: 47
 Re: GM Has Plans for the Jeep Brand
It's better than Hummer parts on a Wrangler...
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