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SalesJeep Sales Down 49% in January
Posted by mike on 2009/2/5 11:44:23 (1898) reads

What can I add to the headline? Not too much.

Wrangler sales were the lone bright spot - virtually in the entire company - sales were up 4% from January, 2008.

The spin:

Chrysler LLC today reported total January 2009 U.S. sales of 62,157 units, down 55 percent versus the same month in 2008 (137,392 units), and down 31 percent from December 2008 (89,813 units). Total sales were suppressed by a significant reduction in fleet sales, which is aligned with the Company's sales strategy helping to maintain or improve the overall residual value of Chrysler vehicles for our customers. Fleet sales were down 81 percent for January compared to the same time last year.

Okay, so there's hardly any spin...

Full sales figures after the jump.

            Jeep U.S. Sales Summary Thru January 2009
Month Sales Vol % Sales CYTD Vol %
Model Curr Yr Pr Yr Change Curr Yr Pr Yr Change

Compass 819 2,685 -69% 819 2,685 -69%
Patriot 2,114 4,489 -53% 2,114 4,489 -53%
Wrangler 6,362 6,137 4% 6,362 6,137 4%
Liberty 3,343 8,331 -60% 3,343 8,331 -60%
Grand Cherokee 3,124 7,828 -60% 3,124 7,828 -60%
Commander 1,072 3,666 -71% 1,072 3,666 -71%
JEEP BRAND 16,834 33,136 -49% 16,834 33,136 -49%
Selling Days 26 25 26 25

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Poster Thread
Posted: 2009/2/6 14:09  Updated: 2009/2/6 14:09
Quite a regular
Joined: 2006/5/23
Posts: 49
 Re: Jeep Sales Down 49% in January
Wrangler sales are up for the same reason I'm trying to talk my wife into shopping for one this weekend. For the first time ever ever ever Jeep is putting a significant discount on Wranglers.

Before now, they'd offer $85,000 off Grand Cherokees and Liberties, twice that off of Commanders but for the Wrangler their incentive was a can of Coke provided you were willing to give them $.50 for the vending machine.

Poster Thread
Posted: 2009/2/15 9:50  Updated: 2009/2/15 9:50
Just can't stay away
Joined: 2007/1/11
From: New Hampshire
Posts: 83
 Re: Jeep Sales Down 49% in January
I looked around the web to find the best deal on a 2009 Rubicon equiped with the options I want (that was no easy task because of how poorly the jeep web sights function ) . Then I went to the dealer to see what the REAL cost would be. I was pleasantly surprised to find that the actual cost was less then what I found on the web. I bought the car How can you beat 0.0% 48 month financing, employee pricing, return customer discount... I am sorry for the people being hurt by the economy. But, this worked out great for me for a change! No way I could get this kind of a deal in the past. The only thing that could have been better is if the Rubicon had a V8 (with a manual transmission). But, I figure that is never going to happen, So, now is the time to buy.

Poster Thread
Posted: 2009/2/5 15:56  Updated: 2009/2/5 15:56
Just can't stay away
Joined: 2007/1/11
From: New Hampshire
Posts: 83
 Re: Jeep Sales Down 49% in January
At the risk of sounding like a broken record: Does anyone know the break down of wrangler 2 door sales as opposed to wrangle 4 door? I'm just curious if the 4 door wrangler is pretty much a replacement for the discontinued cherokee? (I think the patriot/liberty work into that picture somehow.)

Poster Thread
Posted: 2009/2/5 13:51  Updated: 2009/2/5 13:51
Quite a regular
Joined: 2005/11/28
Posts: 47
 Re: Jeep Sales Down 49% in January
So when is the Compass officially getting whacked? 800 sales in a MONTH?

The other interesting thing is that the "Original 3" before expanding the brand are the 3 that sold the most this month.
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