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WranglerMore of the Jeep Wrangler Rubicon
Posted by mike on 2002/1/15 0:00:00 (1194) reads



As the icon of the Jeep brand, Wrangler continues to be the true, original Jeep vehicle that delivers unmatched open-air fun and freedom with the ability to truly "go anywhere, do anything." Making its debut at the 2002 North American International Auto Show, the new 2003 Wrangler Rubicon delivers tremendous off-road capability previously reserved for highly modified vehicles using aftermarket accessories.

"The four-wheel-drive leader since originating the 4x4 category more than six decades ago, the Jeep brand has raised the bar once again with the Wrangler Rubicon, providing the extreme off-road prowess our enthusiast owners are asking for," said Tom Marinelli, Vice President, Chrysler/Jeep Division Global Brand Center, DaimlerChrysler Corporation.

A direct descendent of the "original" Jeep vehicle more than 60 years ago, Wrangler possesses a heritage unique to the Jeep brand - often imitated, but never replicated. Jeep vehicles started as an idea - an idea born out of the need of a country to out-mobilize its adversaries and to liberate those who were captive. Conceived in 1940, the vehicle that later defined the sport-utility category possessed unmatched competence and unflagging spirit. Those qualities are still alive in today's Jeep vehicles.

"The unparalleled ability of Jeep vehicles fosters the go-anywhere, do-anything spirit that is practically a religion to adventure-seekers everywhere," added Marinelli. "While this off-road enthusiast group makes up only a portion of our owners, we know that regardless of how much Jeep owners actually use their Jeep vehicles off-road, they like to know that they have unprecedented capability and security for any on- or off-road condition."

Jeep owners share a unique bond with their vehicles and the 4x4 experience they offer, and Wrangler Rubicon takes that one step further.

The Jeep Wrangler customer is truly unique in that many have wanted a Wrangler for years. "I've always wanted one" is a commonly expressed sentiment. Wrangler owners may be any age, but tend to share many common values: they are adventurous, outdoor people seeking excitement, physical challenge and personal freedom. Jeep owners are true adventurers who know and appreciate the difference between the real thing and an imitation.

The Wrangler Rubicon buyer clearly embraces off-road adventure with incredible zest. For this buyer, the premier off-road trails serve as a playground for providing the ultimate in exploration and challenge. The Wrangler Rubicon buyer maximizes the "go-anywhere, do-anything" adage exclusive to Jeep.

The Jeep Wrangler is core to the Jeep brand's Jeep Jamboree program, one of the best known and longest running customer relationship programs in the industry. Since the early 1950s, Jeep owners and their families in the USA have participated in weekend four-wheel-drive adventures called Jeep Jamborees. These family-oriented two-day events are designed to allow Jeep owners the opportunity to hone their skills in off-highway situations, while enhancing respect for the environment.

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Poster Thread
Anonymous
Posted: 1969/12/31 19:00  Updated: 1969/12/31 19:00
 Originally posted by: ruthless
I have ordered a 2004, "Electric Lime Green Pearl" Rubicon with every available option except the block warmer. I will be looking to see what the minimum I will have to do to get some 33's under it, and call it a day. All the rest of the mods will be bumpers and winch, etc., etc.

Poster Thread
Anonymous
Posted: 1969/12/31 19:00  Updated: 1969/12/31 19:00
 Originally posted by: Steve
The Rubicon appears to be an awesome vehicle.
I inquired about the price at a dealership and the
salesman told me that the starting price would be around 20,000. HEY! Jiggitty jeep or should I say creep I know your type, this is how you get attention. What a chump to bad he owns a jeep.
All your put downs just reflect how much of a loser you truly are.

Poster Thread
Anonymous
Posted: 1969/12/31 19:00  Updated: 1969/12/31 19:00
 Originally posted by: realjeep/cj
why cant dc offer real options like a powertech v8 instead of a powered subwoofer? old cjs had 304's as an option. that would really make the rubicon wrangler even better. the list of standard items is real impressive for a vehicle most people can afford. it may not come with a lift, most people that buy one shouldn't have one. theres enough aftermarket lifts that make the average leaf spring jeeper jealous. i don't think it can be beat. if it only had a v8

Poster Thread
Anonymous
Posted: 1969/12/31 19:00  Updated: 1969/12/31 19:00
 Originally posted by: Chris Stinson (Team Willys)
Ok, after reading some of your reactions, YOU ARE ALL IDIOTS!!!! I'VE SEEN ONE!!! IT'S A @#$%&*! WRANGLER SPORT WITH A 5 SPEED MANUAL AND JAPANESE AIR LOCKERS!!! I am not sure on the tires, I think DC just threw some nice ones on for the weekend of SNO*BLIND!!! But, IT HAS NO LIFT!!! DO YOU HONESTLY THINK THAT DC WOULD MAKE A VEHICLE THAT IS ALREADY THE MOST ROLL PRONE DESIGN OUT THERE EVEN MORE ROLL PRONE???!!! DAIMLER HAS S
EWED UP CHRYSLER ENOUGH, BUT EVEN THEY'RE SMART ENOUGH NOT TO DO THAT!!! no guys and girls, it looks just like a TJ sport. I also might add that I talked to a guy who builds them and he said that these Japanese air lockers are "bulletproof. DC has been trying to destroy them as hard as possible, but it's the TJ that breaks before the locker does." These are a good buy with a system that is more reliable than ARB's. I LOVE LIVING IN THE MOTOR CITY WHERE ALL YOUR FRIENDS AND THEIR PARENTS DESIGN YOUR VEHICLE!!! **AGAIN, MY VIEWS DO NOT NESESSARILY REPRESENT THOSE OF THE MUD CHUGGERS, THE GLFWDA, THE UFWDA, OR THE MEMBERS OF ANY OF THESE ORGANIZATIONS**

Poster Thread
Anonymous
Posted: 1969/12/31 19:00  Updated: 1969/12/31 19:00
 Originally posted by: Jiggity Jeep
Ok Joe that owns a Jeep.....I'll try to be nice and quit making fun of people.....well, one more last crack....learn how to spell which! It's not witch. A witch is what cruises around on a broom at Halloween time. That's all....

Seriously, I have a Shale Green TJ. It was one of the late 2001 models. That's why it has a 2002 color. The dealership I buy from actually had a couple of them. I had a 2001 sienna TJ, but traded that in for a Dakota, so I could haul around my quad. That didn't last too long, cause I missed the open air! This is my 5th TJ. I also had 2 CJ 7's, but the frames went. As for the Jeep Jamboree, I've never been to one. I'd personally rather cruise around on the back 40 and save the $250+ bucks. I guess it would kinda be cool to see all the other Jeeps, but it just ain't for me. That kinda reminds me of fishing on the first day of trout season. It's fun, but way too many people. The real hardcore fishermen will be out there after the crowds are gone. A Jeep Jamboree is just like that. To me, it is more fun being at one with nature. You see what I'm saying.

I guess I'll make a comment about the Rubicon, because that's why they have this reaction section. I'll probably buy one if they have some new colors. I'm hearing there is gonna be a gold one, but that doesn't appeal to me. The woodland brown (like the liberty) would be sweet on the Rubicon. I also think that they should have plopped in a V8. They went through all the trouble of trying to make a hardcore rock crawler, but forgot the power.

Until next time.......(OlllllllO)


Poster Thread
Anonymous
Posted: 1969/12/31 19:00  Updated: 1969/12/31 19:00
 Originally posted by: YJ Dan
I think the Rubicon is sweet... I now have a reason to sell my YJ & buy a new Jeep,

Jiggitty Jeep you do not look like a jerk,You are a jerk!!!Grow up and act like a man.

Poster Thread
Anonymous
Posted: 1969/12/31 19:00  Updated: 1969/12/31 19:00
 Originally posted by: Bill
Based on an article on Jeepin.com, the Rubicon comes with a 5-speed manual transmission with an automatic transmission available as an option.

Poster Thread
Anonymous
Posted: 1969/12/31 19:00  Updated: 1969/12/31 19:00
 Originally posted by: rich
I see no mention of a new 2" lift in any
of the Rubicon specs, and the pictures don't look like a 2" added lift to my arguably untrained eye.
They mention that the 31" tires add a half inch
of height to the vehicle.
Thoughn they do mention the ground clearance
being 10.2"

Poster Thread
Anonymous
Posted: 1969/12/31 19:00  Updated: 1969/12/31 19:00
 Originally posted by: Bill
makes sense to me, Joe. Thanx for the clarification.

Poster Thread
Anonymous
Posted: 1969/12/31 19:00  Updated: 1969/12/31 19:00
 Originally posted by: Joe that owns a jeep
Guys the Rubicon does come with a factory 2" lift & 31" tires
DC.would not put 31" tires on it with no lift & yes you can fit 31" on a stock TJ But DC. will only put 30" tires on all other TJ's except the new Rubicon with the 2" lift.

Poster Thread
Anonymous
Posted: 1969/12/31 19:00  Updated: 1969/12/31 19:00
 Originally posted by: Jeep4Life
I'm with Bill and Chapulin

So Jeep finally builds a wrangler that is set to tackle the Rubicon, WITH a warranty.... and there are still people out there that aren't totally happy with it. SO WHAT if Joe CEO can go out and buy one (Scott)... chances are he'd never use it for what it was meant for.... what's wrong with that?

I think the Rubicon "trim" level, if you can call it that (cause it's much more that), is the right direction for Jeep-- they should follow suit with the Grand and the Liberty. The Rubicon is awesome for the mechanically challenged who still want to get out on the trail... and I'm sure the hardcore rock-crawlers will find things to modify on it.

As for the statement that the liberty is for soccer moms and the wrangler is for ex-XJ owners (92XJ)... what's that all about? I'm an ex-XJ owner and I own a Liberty AND a Wrangler... it's the best of both worlds, man....and ALL JEEP!

Poster Thread
Anonymous
Posted: 1969/12/31 19:00  Updated: 1969/12/31 19:00
 Originally posted by: eric
anyone hear when the jeep rubicon will be available to purchase? all i know is that it will be available this summer.....

Poster Thread
Anonymous
Posted: 1969/12/31 19:00  Updated: 1969/12/31 19:00
 Originally posted by: Robert Stephens
All the Rubicon needs is a SkyJacker Rock Ready 8" lift, 35" boggers, hub kit in front, 12,000 winches front and rear, HD electrical, 140 amp alternator, 1000 amp batteries, desert tan paint job, front and rear disconnects, tire chains and a front bumper vice and can rack and its ready for the trails. My order is in.

My Jeep, #26, after 37 years, is a 1983 CJ-7, w/4.10s, ARBs, T-18, Dana 300 w Tera low 4.3:1, 1 ton drivelines with CV joints front and rear, 35 boggers and 33s radials, Army Jeep trailer matching, 12,000 lb. MegaWinches front and rear, custom frame, dual 1000 amp batteries, 140 amp alternator, 4.5" Tuff Country lift, 2" body lift, steering brace, stereo, new engine-258-IL-6, headers, Holley 390 4 barrel, solid axles rear, twin steering shocks on tie rod, tire-can rack, 1 ton tire chains, new Best Top high back buckets.

It's here:

http://www.geocities.com/behold_rage/jeep_page_1.html

But I am ready for a Rubicon. Very very cool.

Robert Stephens

Poster Thread
Anonymous
Posted: 1969/12/31 19:00  Updated: 1969/12/31 19:00
 Originally posted by: Fireball
Still not worth it to me to trade/sell my YJ and I am a stocker that sees plenty of off road action :)

Poster Thread
Anonymous
Posted: 1969/12/31 19:00  Updated: 1969/12/31 19:00
 Originally posted by: Chris Stinson (Team Willys)
Last weekend (2-15-17-02) I had the special privlidge to see a Rubicon in action during a DC preview appearance at the Sno*Blind Expedition, put on by the Mud Chuggers of Great Lakes Four Wheel Drive Assoc., in West Branch, Michigan. The Rubicon preformed quite nicely and was able to easily get out of tight situations using its stock capabilities. I fear however, looking at general trends in recent Jeep history, that the Rubicon will be the last horrah for the Wrangler, due to the German pressure to change the face of Jeep, phasing out vehicles that are trail-worthy in stock form and turning to produce family cars. *MY VIEWS DO NOT NECESSARILY REPRESENT THOSE OF THE MUD CHUGGERS, THE GLFWDA, THE UFWDA, OR ITS MEMBERS*

Poster Thread
Anonymous
Posted: 1969/12/31 19:00  Updated: 1969/12/31 19:00
 Originally posted by: Cliff
Will they keep the price in a reasonable range? Would it be cheaper to build-up your jeep wrangler after you buy a stripped down model? If they work close on profit margin they will make more $$ with more units sold!

Poster Thread
Anonymous
Posted: 1969/12/31 19:00  Updated: 1969/12/31 19:00
 Originally posted by: Mark
I like what the CEo had to say. Further, Who cares what other people do with their money, Jeeps, or time for that matter! I think the Rubicon is a great addition to the Legecy which is Jeep

Poster Thread
Anonymous
Posted: 1969/12/31 19:00  Updated: 1969/12/31 19:00
 Originally posted by: Don.com
I guess I must fit into the "rich CEO" class, albeit I'm not sure I am rich. Nonetheless I am a CEO and I will "go plunk down" my money to buy a Jeep Rubicon AND what is wrong with that? Or are you thinking that a "rich CEO" can't use a hand tool. Com'on guys maybe I just got tired of using hand tools. When I raced Corvettes I did ALL my own work (C Sports World Record Summer 1966, IHRA) or maybe it was gaping points in a M151A1 "C" in Viet Nam, using a "P-38" (can opener) to pull the distributor after I got flooded out crossing the Bong Song River at Twin Bridges. I have off roaded for over 30 years, long before lift kits, fat tires and mods we didn't even dream about in those days. I will put my wrenching driving skills up against almost anyone. Come on down to Ft Worth and bring your tow strap so I don’t have to get mine dirty pulling you out with my mostly stock TJ (JET chip, 31 x 10:50 Goodyear’s, 180 thermostat). Ohh and in my early days of being a mechanical engineer I was a certified machinist, AFL-CIO, today I am a software engineer, be careful with some of us “rich CEOs”, some of us started at the bottom and WORKED our way to the top!

Poster Thread
Anonymous
Posted: 1969/12/31 19:00  Updated: 1969/12/31 19:00
 Originally posted by: Tx. Jeeper
Here is my comment, my ride is a 93 YJ with a 4 inch lift and 33's to match and that is it. Nothing more partly because 1) I am one of those mechanically challenged individuals. and 2) I don't have the time to learn the trade. But as I visit the Jeep Jamborees I drule over the wranglers with coil springs, 4.10 gears, lockers, 4 wheel disc brakes, etc. In short I have been waiting for Rubicon for some time now and you bet I will in line to get one when they are available! I read all the comments from all you people who are "in the know", and get more excited as I learn more details of my next jeep. Wow what a difference it will be from my 93 to 2003 wrangler!! But I have one question, what if any changes will DC do to the soft top? I have read in this forum that they were experimenting with removable panels. Will this be included with the new Rubicon? Again this is a great source of info. and I thank everyone for the great responses.

Poster Thread
Anonymous
Posted: 1969/12/31 19:00  Updated: 1969/12/31 19:00
 Originally posted by: Miggity Mac Daddy
It sounds like everybody is full of hot air.
I own a 99 TJ and have a 2" lift, 32"x11.50" tires on 15"x8" rims(zero offset to eleminate turn rub at max). Yeah, 32's fit, but with swaybar disconected, you'll ruin your fenders from flex (like I have).
My jeep is not decked out, but I work at a Jeep Dealership and build up new jeeps for wealthy "Buyers".
Technicaly:
3" lift to fully clear 32" tires
4"-5" lift (depending on make) to clear 33" tires
15"x8" zero offset rims for up to 35" tires
Bestop fender flairs are the best (have tried all)
By the way:
I haven't heard anything about a 2" lift on Wrangler Rubicon
But:
It might be possible due to the 31"x10.50" MTR tires that actually stand 31.5" tall, and would deffinately hit your brand new fenders with swaybar disconnected. Terraflex or Rubicon Express budget boost will cure that for around $150 plus shocks.
Anyone in Utah that wants a Rubicon Wrangler can get on a list now for a $500 deposit through me at 801-897-3644. I'll also build it with 2" budget boost W/shocks for $400 or the only 4" lift that will clear 33" tires and score neer 1300 on a 20 degree RTI for $2000. Tires extra.
Need any tips please call.
P.S. I'm first on the list.
How ya like them apples!

Poster Thread
Anonymous
Posted: 1969/12/31 19:00  Updated: 1969/12/31 19:00
 Originally posted by: Joe that owns a jeep
I have been on four jeep jamborees My self, witch ones have you been on Jiggitty jeep? You never have said what kind of jeep you own...I would like to know.




Poster Thread
Anonymous
Posted: 1969/12/31 19:00  Updated: 1969/12/31 19:00
 Originally posted by: Jiggitty Jeep
Me tough guy YJ DAN. Me too cheap to buy real Jeep with round headlight, so I drive leaf spring square headlight piece of poopy.

Loser!!!!

I'm just trying to have some fun you guys. It just cracks me up when I hear people talking about things that they really don't have a clue about. Since there's not much to say about the Rubicon, other than it's gonna be a kick-ass Jeep that rarely see's the trails, I choose to joke around and make fun of people.

I'm sorry if I offended anyone that read my reactions. And if you are offended, then I guess I won't be seeing any of you at the next Jeep Jamboree, cause wuss's don't drive Jeeps!!!!

Heeeeee heeeee heeeeeee!!!

(OlllllllO)

Poster Thread
Anonymous
Posted: 1969/12/31 19:00  Updated: 1969/12/31 19:00
 Originally posted by: Jiggitty Jeep
Awwwwwwwww........I hurt poor little TJ girl's feelings!!! AND I look like a jerk.....boooo freakin' hoooo!!!! If you can't take a little jokin' around, then go trade in your Jeep for a RAV4 you pansy!

Poster Thread
Anonymous
Posted: 1969/12/31 19:00  Updated: 1969/12/31 19:00
 Originally posted by: Theo
Anyone know what the Rubicon will cost?

Poster Thread
Anonymous
Posted: 1969/12/31 19:00  Updated: 1969/12/31 19:00
 Originally posted by: TJ girl
The new Rubicon is awesome I can't wait until it comes out.It will be interesting to see how much it will be.

I realy like this site but some of you are getting a littie mean,like Jiggitty Jeep,You call people names and make fun of them I do not think that is right. We are all jeep owners and Jeep owners are cool people to hang with just because thay know less then you do about jeeps dos'nt give You the right to call them names, when you do, it just makes You look like a jerk not them

Poster Thread
Anonymous
Posted: 1969/12/31 19:00  Updated: 1969/12/31 19:00
 Originally posted by: Jiggitty Jeep
Ooooooohhhh......I'm sorry "Joe that owns a Jeep"! I could have sworn I read in one of your reactions that you said the Rubicon came with 32's. Then in your next reaction, you said it came with 31's. I'm the one that can read....you're just the one that doesn't know how to type! I thought since you owned a Jeep, that you must have a brain. I guess not!!!

(OlllllllO)

Poster Thread
Anonymous
Posted: 1969/12/31 19:00  Updated: 1969/12/31 19:00
 Originally posted by: Joe that owns a jeep
Jggitty Jeep I think You the one that is smoking crack or you just can't read.
Know one said that there was 32" on the Rubicon,
We all know that it has 31"
Thanks for Your two cents anyway.
PS: Are you related to Xterra?

Poster Thread
Anonymous
Posted: 1969/12/31 19:00  Updated: 1969/12/31 19:00
 Originally posted by: Jiggitty Jeep
"Joe that owns a Jeep" is a friggin' moron!!!! It's obvious that the Rubicon does not have a 2" lift and more obvious that those are not 32's. Go smoke some more crack you idiot! And who in the @%$# said that there would be a 4 speed automatic option???? What a bunch of dolts!!!!!

Poster Thread
Anonymous
Posted: 1969/12/31 19:00  Updated: 1969/12/31 19:00
 Originally posted by: huh?actually rich
This is what I was saying. there is no
stock or option 2" lift for the Rubicon.
I have 31's on a stock TJ, the upper limit
with some onframe rub.
I don't know how the Rubicon will overcome the
turning-rub problem on what seems to be a stock
suspension. I'm currently installing a small
2" lift on my TJ and keeping my 31's until I
can afford 32's.
Jeeps currently offer 30's as an option on
Sports and Saharas. It is my opinion that TJ's
could stand some more ground clearance as a rule.

Poster Thread
Anonymous
Posted: 1969/12/31 19:00  Updated: 1969/12/31 19:00
 Originally posted by: Bill
Sorry ... slight correction to my previous comment. According to my internet source for such things, the maximum tire size for a stock TJ is 31X10.50. The maximum size for a TJ with a 2" lift is 32X11.50 and for a TJ with a 3" lift, 33X11.50.

I do not know if the Rubicon comes with a 2"lift but it does seem that the stock tire is indeed the 31X10.50 R16 MT/R.

I will be quiet now!

Poster Thread
Anonymous
Posted: 1969/12/31 19:00  Updated: 1969/12/31 19:00
 Originally posted by: Bill
Just read an article that said the Rubicon comes equipped with 31/10.50/R16 Goodyear MT/Rs. I think this is basically the same tire that comes stock on the TJ ... but I could be wrong

Poster Thread
Anonymous
Posted: 1969/12/31 19:00  Updated: 1969/12/31 19:00
 Originally posted by: Stephen
DC/Jeep need to keep in mind that any Jeep
must meet the requirements of the every day
driver. There are very few buyers that would
only drive this Rubicon off-road. To maximize
usability, the Rubicon needs to have locker
engage functional on normal high range
street/highway driving. For use in Iowa, we
want the extra safety and reliable
transportation in snow that four-wheel-drive
with lockers provides. It is apparent that Jeep
is answering the needs and concerns of
having an ultimate 4X machine with a
warranty. My order is forthcoming.

Poster Thread
Anonymous
Posted: 1969/12/31 19:00  Updated: 1969/12/31 19:00
 Originally posted by: huh?
i didn't see that. is it an option?

Poster Thread
Anonymous
Posted: 1969/12/31 19:00  Updated: 1969/12/31 19:00
 Originally posted by: Joe that owns a jeep
The Ruubicon comes with a factory 2" lift & 32"x 11.50" tires,therefore all You need is a 1" lift for a set of 33"x12.50" tires.

Poster Thread
Anonymous
Posted: 1969/12/31 19:00  Updated: 1969/12/31 19:00
 Originally posted by: huh?
An extra 1" lift certainly won't buy you
space for 33x12.50's!
the Rubicon still has a stock clearance
and you'll need atleast a 2" lift for 32's
and 3-4" for 33's!
A bit more ground clearance on the Rubicon
would have been nice. that wild looking
Willy concept has 10"!

Poster Thread
Anonymous
Posted: 1969/12/31 19:00  Updated: 1969/12/31 19:00
 Originally posted by: Joe that owns a jeep
I think the Rubicon Rocks!!!
who cares if Mr.C.E.O buys it the more people who offroad ther Jeeps the better.
I have built all three of My jeeps & had fun doing so.some people do'nt build ther own Jeeps so what, who cares? just have fun with You jeep that's all that matters.

I would not leave the Rubicon stock,I would put an extra 1" lift on it & 33"x 12.50" tires & swaybar disconnects & off to the trails I go.

Poster Thread
Anonymous
Posted: 1969/12/31 19:00  Updated: 1969/12/31 19:00
 Originally posted by: 92XJ

-V drivers!!!!!!!

Poster Thread
Anonymous
Posted: 1969/12/31 19:00  Updated: 1969/12/31 19:00
 Originally posted by: 92XJ
I meant to say "soccer mom/
-V drivers". By the way, who does the Grand Cherokee appeal to now...too expensive for off-roaders, too small for families..no hope in sight until the Wagoneer in '04 or '05?

Poster Thread
Anonymous
Posted: 1969/12/31 19:00  Updated: 1969/12/31 19:00
 Originally posted by: 92XJ
It looks to me like Jeep is trying to appeal two segments now. The soccer mom/
-V drivers with the Liberty, and the Wrangler/former Cherokee owners with the Rubicon. Too bad the Dakar concept never got built: heaven...a four door Wrangler with a real roof.....

Poster Thread
Anonymous
Posted: 1969/12/31 19:00  Updated: 1969/12/31 19:00
 Originally posted by: Chapulin
I totally agree with Bill since I am as he says "mechanically challenged" and of course I'd love to take the advantages of an intensively tested off-road package as well as the DC factory warranty.

I'm sure there's many of us out there who think the same way... Am I wrong?

Poster Thread
Anonymous
Posted: 1969/12/31 19:00  Updated: 1969/12/31 19:00
 Originally posted by: Bill
Have a 2000 Cherokee that is in the process of getting a standard and relatively tame set of off-road modifications. However, if I were in the market for a new off-roading Jeep (and given that I have neither the opportunity nor the desire to take on THE Rubicon or trails of comparable difficulty), I would likely purchase a Rubicon rather than modify a stock TJ. Since I am "mechanically challenged" and thus pay for the services of qualified mechanics for more technical and involved modifications, I can't imagine the price tag on the Rubicon being significantly greater than what I would pay for a stock TJ + aftermarket mods. In addition, I would avoid a lot of "in-shop downtime" and, presumably, get the advantages of a DC warrantee.

It would not surprise me to learn that I am not alone in this assessment and that the easy access to relatively demanding off-road challenges afforded by the "stock" Rubicon Wrangler may strike a chord with a whole new market segment.

But what do I know?


Poster Thread
Anonymous
Posted: 1969/12/31 19:00  Updated: 1969/12/31 19:00
 Originally posted by: Scott
I have mixed feelings about the Rubicon. On
one hand, Jeep engineers have successfully
recreated the same ultimate off road machine
that hardcore Jeepers have been building for
years. On the other hand, now MR. CEO can
go out and plunk down a heap of cash to have
exactly what Joe Sixpack took years to
handcraft in his garage. Something doesn't
seem right about that. But it is a nice rig, and I
doubt anyone would argue that!

Poster Thread
Anonymous
Posted: 1969/12/31 19:00  Updated: 1969/12/31 19:00
 Originally posted by: Utah
The New Rubicon....now that's a Jeep.

BTW, I saw the Compass on TV last night. It looks a lot different on full motion video from several angles, than it does in one or two still pics. Kind of like the LIberty...it really looks different in the flesh than from the first few released pics from this time last year.

These still pics are always shot from the most flattering angle.
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