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SalesJeep Sales Figures for February, 2003
Posted by mike on 2003/3/4 0:00:00 (1358) reads

Sales are up compared to January, down compared with last year.

Chrysler Group reported U.S. sales of 170,614 units in February 2003, a four percent decline compared with February 2002, when sales totaled 178,642 units. February sales mark a 38 percent increase when compared with January 2003 levels.

"Although much of the industry was adversely affected last month by the sluggish economy, snow storms in the east, and concerns about a possible military conflict, the latest sales results show that consumers are willing to get back into the market when great product and value are available," said Gary Dilts, Chrysler Group Senior Vice President - Sales.

"We plan to continue to build on the strength of our 'Best Values in America' sales campaign because it provides a point of clarity for consumers," added Dilts. "The campaign combines our product, our warranty and incentive messages into one package that clearly offers the best car and truck values in the U.S. automotive market today."

Among the Chrysler Group's top performers in February was the Jeep(R) Liberty with sales of 11,832 units, an increase of three percent compared with February 2002. Dodge Durango sales were up three percent compared to last year with sales of 9,293 units, and the Dodge Dakota posted sales of 9,723 units, an increase of one percent compared to year-earlier levels. 
     

            DaimlerChrysler Corporation U.S. Sales Summary Thru February 2003

                               Month Sales     DR %    Sales CYTD       DR %

           Model            Curr Yr   Pr Yr  Change  Curr Yr   Pr Yr  Change



  Wrangler                   3,894    3,908     0%    7,730    7,124     9%

  Liberty                   11,832   11,466     3%   22,445   22,286     1%

  Grand Cherokee            14,040   17,592   -20%   24,556   31,132   -21%

  JEEP BRAND                29,766   32,966   -10%   54,731   60,542   -10%



  Selling Days                  24       24              49       49


 
 
 
 
 
Finally, one of our readers filled us in with some info about why we're seeing 2004 models at Jeep dealerships already - it looks like the changes between the 2003 and 2004 model-year Jeeps are so few that no retooling will be necessary, so 2004 models are here early.


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Poster Thread
Anonymous
Posted: 1969/12/31 19:00  Updated: 1969/12/31 19:00
 Originally posted by: MalcomXJ
It does look a bit bloated and "mini-vanish." Compared to the Land Rovers and Hummers clogging the roads these days (at least in these parts), the GC looks a bit less Jeep than mini-van. Boxy is good. Bloated is bad. (just one opinion)

Poster Thread
Anonymous
Posted: 1969/12/31 19:00  Updated: 1969/12/31 19:00
 Originally posted by: Yup
Definitely time for a major redesign of the Grand Cherokee. Sorry but it's been nothing more then a glorified minivan since it's last overhaul. Time for something really retro and cool to replace it.

Poster Thread
Anonymous
Posted: 1969/12/31 19:00  Updated: 1969/12/31 19:00
 Originally posted by: jeepzrock
I'd put more blame on the H2. The things sell like hot cakes and could very easily take sales away from the upscale and off road capable Grand Cherokee

Poster Thread
Anonymous
Posted: 1969/12/31 19:00  Updated: 1969/12/31 19:00
 Originally posted by: Bob
H2 sales are a drop in the bucket as compared to
the new breed of crossovers, which the GC directly
competes with for customers.

Of all the Jeep lines, the GC has traditionally
appealed to those more interested in "luxury" than
"off-road capability." That's what the crossovers
main appeal is, and unfortunately at the expense
of GC sales

Poster Thread
Anonymous
Posted: 1969/12/31 19:00  Updated: 1969/12/31 19:00
 Originally posted by: Bob
Like it or not, the Grand Cherokee's sales decline
is directly related to the popularity of crossover
SUVs, that directly compete with the Grand
Cherokee for sales: The Honda Pilot, Toyota
Highlander, Nissan Murano, etc.

They may not go off road like the Grand Cherokee,
but as "daily drivers," they satisfy the needs of
their owners better

Poster Thread
Anonymous
Posted: 1969/12/31 19:00  Updated: 1969/12/31 19:00
 Originally posted by: OR Bruce
I'm one year into my first Grand after three XJs over 13 years. I agree I like the looks, square corners, and compact size of the Cherokee better, but the Grand grows on you. It steers and rides better than an XJ, is quieter and better quality, has more room, same mileage, etc. Other than size, it's just as good or better off-highway, well, it does have about 1" less clearance at the rocker than my last XJ. You can slide a whole 5 gallon bucket under the rockers from wheel to wheel without hitting anything. It's also a lot smoother riding in the dirt, and you can select 1st or 2nd gear in low range without it shifting on you. Halleluja! The choice for us was easy vs. a Liberty. A basic Laredo after all the incentives was a great deal, but still, more than a Leberty or XJ. Can't get the Quadra Drive on a Laredo, but it's hard to miss what I never had on a Cherokee.

Poster Thread
Anonymous
Posted: 1969/12/31 19:00  Updated: 1969/12/31 19:00
 Originally posted by: dill
boxy is better but thats not what the average consumer wants now. and in a way, dc has to give them what they want otherwise they wont sell. if they just went around doing whatever they felt like there would be no jeep today. the whole reason that they started the YJ project was because of the public. they felt that the CJ's were "unsafe" and "rolled over like crazy". So jeep went to the drawing board and came out with a great car. The point im trying to make is even though it may look differant, its still a jeep. and its still got live axles, so im counting my jeep blessings.

Poster Thread
Anonymous
Posted: 1969/12/31 19:00  Updated: 1969/12/31 19:00
 Originally posted by: dill
what are you talking about?? while i agree most of the buyers of the WJ have been soccor moms, i disagree about it being a "minivan". the grand is a really great car! it has one of the most advanced 4wd systems available (quadra drive) and one of the most potent engines in its class (H.O. 4.7l V8) plus, it actually performs well off road...its not some poser fake off road car. those tow hooks arnt just for show! sure the WJ isnt as capable as a TJ, but hey, what is? just my opinion.
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