Jeep Drives Chrysler's Growth Outside North America
Date 2007/11/8 13:02:00 | Topic: Sales
|While sales numbers at home may be going in the wrong direction (except for the red-hot Wrangler), it appears that Jeep sales outside of North America are leading the way for Chrysler LLC:|
Jeep(R) brand sales outside North America have grown 15 percent in 2007, and the brand led Chrysler LLC sales outside North America with 79,520 units sold through October. The Company's International sales increased 14 percent (19,797 units) for the month and were up 18 percent for the year (196,626 units). That added a 29th month to the Company's record of consecutive months of year-over-year sales increases.
Year-to-date, Jeep has claimed the place as top-Chrysler LLC selling brand with 79,520 units sold, an increase of 15 percent over the same time period last year. Many of the recently-introduced products for the brand have been posting solid sales. The all new Jeep Wrangler has doubled the sales of it predecessor model, and Grand Cherokee continues to gather strong sales numbers ranking it as the number-two selling vehicle for Chrysler LLC outside North America.
"The expanded portfolio for the Jeep brand has resulted in a sales increase of more than 10,000 units so far this year, and established it as the Company's highest volume brand outside North America," said Thomas Hausch, Vice President - International Sales. "Replacements for existing models, such as Grand Cherokee and Wrangler have been very well received; and this month in Morocco, we are launching the all-new Jeep Cherokee to International markets, which we believe will help the brand grow its global presence even further. Overall, with 197,000 units sold year to date, we have already surpassed the total calendar year sales for 2005, and Jeep has contributed significantly to this accomplishment."