Jeep Sales Down 39% in July

Date 2008/8/4 10:53:01 | Topic: Sales


Despite Chrysler's spin on things, sales falling 39% is never good:
The Jeep(R) Patriot continues to gain traction in the market, offering excellent fuel economy, interior flexibility and utility at a great value. Total sales of 3,451 were up 4 percent versus last year due to consumer interest in the company's most fuel-efficient vehicles. Additionally, Jeep Patriot 2008 year-to-date sales increased 119 percent, with 40,135 total sales when compared with July 2007 year-to-date sales of 18,286 units.

Desperate to report some good news, they offered this nugget as evidence that they are on-track with their financial plan:
Chrysler LLC today announced that in spite of the severe economic and industry challenges, we continue to perform ahead of our financial plan for the second quarter and first half of 2008. The Company measures its financial performance against two primary financial metrics: Cash/Marketable Securities and EBITDA (earnings before interest, taxes, depreciation, amortization and restructuring charges). As of June 30, 2008, the Company had Cash/Marketable Securities of $11.7 billion, (including $2.3 billion in Restricted Cash and excluding $2.3 billion in Voluntary Employee Benefits Association assets), well ahead of its plan and down slightly from year-end 2007. As well, for the six months ended June 30, 2008, Chrysler posted an EBITDA of approximately $1.1 billion, well ahead of plan.

The Company remains ahead of its financial plan due primarily to Chryslerís fast response to the deteriorating market conditions and its cost reduction initiatives launched in 2007, focused largely on restructuring its operations. Those efforts have kept the Company ahead of the overall market developments.

Click through for the full sales figures (if you dare).

Month Sales Vol %
Model Curr Yr Pr Yr Change

Compass 1,401 2,591 -46%
Patriot 3,451 3,317 4%
Wrangler 6,093 8,829 -31%
Liberty 3,766 6,534 -42%
Grand Cherokee 5,239 10,101 -48%
Commander 2,755 5,983 -54%
JEEP BRAND 22,705 37,355 -39%

Sales CYTD Vol %
Model Curr Yr Pr Yr Change

Compass 19,794 24,796 -20%
Patriot 40,135 18,286 119%
Wrangler 52,536 74,480 -29%
Liberty 44,676 56,648 -21%
Grand Cherokee 48,032 70,562 -32%
Commander 19,068 39,725 -52%
JEEP BRAND 224,241 284,497 -21%

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