Liberty Sales Remain Strong, Grand Cherokee and Wrangler Sales Plummet

Date 2001/9/10 0:00:00 | Topic: Sales

Jeep sales figures through the month of August for the U.S. have been released, and the news isn't good. Like most other automakers, Jeep has been hit fairly hard by a slumping U.S. economy with sales of both the Wrangler and Grand Cherokee showing double-digit declines when compared with last year's numbers. The all-new Liberty seems to be holding its own, with an increase of 896 Libertys sold in August when compared with July, 2001. Overall, the Jeep brand is down 14% when compared to last year. Here are the numbers:

                       Jeep U.S. Sales Summary, Thru August 2001
                          Month   Sales   DR %             Sales CYTD   DR %
    Model                Curr Yr  Pr Yr  Change   Curr Yr    Pr Yr     Change
    Wrangler               4731    6272   -25%     47602     61829      -23%
    Cherokee               3996   13486   -70%     70789     94042      -25%
    Liberty               11458       0     0%     32506         0        0%
    Grand Cherokee        16381   27444   -40%    142539    184454      -23%
    JEEP BRAND            36566   47202   -23%    293436    340325      -14%

The Grand Cheorokee remained on the top 20 best selling vehicles in the U.S., dropping one place to 14th, when compared to July. The top 5 in order are: Ford F-Series Pickup, Chevrolet Silverado pickup, Honda Accord, Ford Explorer, and Toyota Camry.

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