Jeep Sales Figures for February, 2003

Date 2003/3/4 0:00:00 | Topic: Sales

Sales are up compared to January, down compared with last year.

Chrysler Group reported U.S. sales of 170,614 units in February 2003, a four percent decline compared with February 2002, when sales totaled 178,642 units. February sales mark a 38 percent increase when compared with January 2003 levels.

"Although much of the industry was adversely affected last month by the sluggish economy, snow storms in the east, and concerns about a possible military conflict, the latest sales results show that consumers are willing to get back into the market when great product and value are available," said Gary Dilts, Chrysler Group Senior Vice President - Sales.

"We plan to continue to build on the strength of our 'Best Values in America' sales campaign because it provides a point of clarity for consumers," added Dilts. "The campaign combines our product, our warranty and incentive messages into one package that clearly offers the best car and truck values in the U.S. automotive market today."

Among the Chrysler Group's top performers in February was the Jeep(R) Liberty with sales of 11,832 units, an increase of three percent compared with February 2002. Dodge Durango sales were up three percent compared to last year with sales of 9,293 units, and the Dodge Dakota posted sales of 9,723 units, an increase of one percent compared to year-earlier levels. 
     

            DaimlerChrysler Corporation U.S. Sales Summary Thru February 2003

                               Month Sales     DR %    Sales CYTD       DR %

           Model            Curr Yr   Pr Yr  Change  Curr Yr   Pr Yr  Change



  Wrangler                   3,894    3,908     0%    7,730    7,124     9%

  Liberty                   11,832   11,466     3%   22,445   22,286     1%

  Grand Cherokee            14,040   17,592   -20%   24,556   31,132   -21%

  JEEP BRAND                29,766   32,966   -10%   54,731   60,542   -10%



  Selling Days                  24       24              49       49


 
 
 
 
 
Finally, one of our readers filled us in with some info about why we're seeing 2004 models at Jeep dealerships already - it looks like the changes between the 2003 and 2004 model-year Jeeps are so few that no retooling will be necessary, so 2004 models are here early.






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