July Jeep Sales Set Records

Date 1998/8/4 0:00:00 | Topic: Miscellaneous


The Jeep Wrangler and Jeep Grand Cherokee set sales records for Chrysler in July, according to figures released by Chrysler today:

The Company's hot-selling sport utility models, the Jeep(R) Grand Cherokee, Jeep Cherokee, Jeep Wrangler and Dodge Durango, fueled the sales performance for the month, posting a combined 49,661 units, up 35% from a year ago and an all-time July record.

Total truck sales tallied 146,503 units for the month, a nine percent increase over a year ago and a new record for the month of July, the ninth consecutive record month. Monthly sales records were also established in July for Dodge Truck (89,415 units, up 19 percent), Dodge Ram pickup (34,517 units, up 21 percent), Dodge Dakota (11,919 units, up 12 percent) and Jeep Wrangler (8,181 units, up 17 percent). The new Dodge Durango continues as a runaway success for the Company (11,745 units) and the Jeep Grand Cherokee continues to sell well (18,051 units), even as it makes way for an all-new model this fall.

Model 7/98 Sales 7/97 Sales 7/98-7/97 % Change Curr YTD Prev YTD Curr-Prev % Change 98 Model Year Sales 97 Model Year Sales 98/97 % Change
Wrangler 8181 6973 17% 50747 52989 -4% 68133 72689 -6%
Cherokee 11684 11487 2% 80684 73479 10% 117132 104835 12%
Grand Cherokee 18051 18444 -2% 140388 140225 0% 212611 219182 -3%
JEEP BRAND 37916 36904 3% 271819 266693 2% 397876 396706 0%




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